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Paid Search Adversting
Paid Social Adversting
Affiliate Marketing
Website Optimization (CRO)
Creative Content Production
Social Media Engagement
Community Management
Testimonials
[ WHAT WE DO ]
297 TAMPINES STREET 22, #04-574, SINGAPORE, 520297
[ Call us ]
+65 8821 3655
hello@corexpand.io
COREXPAND Introduction
We are COREXPAND, a creative agency based in Singapore, dedicated to providing bespoke solutions that help brands, people, and organizations communicate their true essence and unfold their unique stories.
Starting from thorough research and strategic planning, we build brands, develop design systems, and craft digital products and experiences that blend high aesthetics with functionality. We are not bound by any specific design style; instead, we remain flexible and adaptive, finding the perfect fit for each project. Established by Vasilis Pallas, who brings over a decade of expertise in both physical and digital design and communication, COREXPAND is a hub for creative minds and innovative ideas, supported by a rich and diverse network of communication and tech specialists.
To meet each client's objectives and deliver tailored solutions, we carefully review briefs and collaborate with the right experts to work closely with our core team. This holistic approach allows us to consider multiple perspectives and explore various possibilities, ensuring we find the most effective solutions for our clients.
Our core services are unapologetically in-house. Allowing our tight-knit project teams to do what they do best efficiently. To build meaningful digital products that make a difference.
We are a boutique creative agency
Big city talent, small town banter
Entrepreneurs, like you.
We know how important every marketing dollar spent is for small-medium sized businesses, cause we've been there, done that.
Digital leaders.
We've built and exited multiple digital and brand strategy agencies, advising everyone from Series A startups to fortune 500 brands.
DTC is our game.
We've built or helped build over 100 DTC brands – we know the space, and we know what makes it tick (upward).
Connecting Brands with People and culture.
Imagine having a team of expert advisors to constantly improve your store's performance. Now stop imagining and keep reading.
OUR VALUES
We foster an environment where everyone can grow and succeed. By supporting each other and celebrating individual contributions, we can create a culture of excellence that drives seriously great work.
Best in Class Practices
We deliver the highest standards of quality and effectiveness across all our services, continuously improving our methodologies to ensure our clients achieve exceptional results.
Forward Thinking
We don't just follow trends; we strive to set them. Our goal is to create unique brands that stand out in the market, leveraging innovation and creativity to keep our clients ahead of the curve.
Brilliant Basics
By mastering the fundamentals, we lay a strong foundation that allows us to innovate and excel. Attention to detail and process optimization ensure the basics are always executed flawlessly.
Reason & Logic
Every decision we make is driven by logic, reason, and purpose. Our strategic approach, informed by data and insights, ensures thoughtful and effective actions aligned with our clients' goals.
OUR SERVICES
Without all the fluff and fancy jargon, we deliver impactful work to seasoned companies, startups or brands.
Branding Strategy & Identity
Research & insights
Visual & verbal identity
Brand architecture
Messaging platforms
Creative Design
Design systems
Website, E-Commerce & App Design
User Interface (UI) Design
Creative & Art Direction
Branding & Identity
Animation & Interaction
Photography Direction
Web Development
Creative Development
Technical Architecture
CMS Implementation & Recommendations
Full Stack Development
Front-End Development
B2B Marketing Strategy
Strategic Positioning & Messaging
Visual ldentity
Content StrategyMarketing Operations
Affiliate Marketing
Strategy Development
Campaign Management
Performance Tracking and Reporting
Optimization and Scaling
Training and Education
Influencer Marketing
Influencer Marketing Strategy
Campaign Concepting
Measurement
Paid Social Adversting
Facebook Ads
LinkedIn Ads
Ongoing Campaign Optimisation
Paid Search Adversting
Google Ads
Programmatic Ads
YouTube Video Ads
Search Engine Optimisation
SEO audit
Keyword research and strategies
Analyze competitive gaps
Authoritative exploration and construction of external linksOptimization of station foundation
Website copywriting optimization
Community Management
Community Engagement Strategies
Partnership Building
Discussion Moderation
Social Media Engagement
Social Media Strategy
Content ldeation
Organic Reporting
Email & SMS Marketing
Email & SMS Design
Comprehensive SMS Campaign ManagementFlow Setup & OptimizationCreative & Copywriting
Strategic Segmentation
Ongoing A/B Testing
Website Optimization(CRO)
Conversion Rate Optimization Audits
Landing Pages
Page Development
Personalization Strategies
Reporting
See What Our Clients Say
COREXPAND is a proudly committed to
purpose-drivenprojects and progressive companies.
We believe that people, the planet, and purpose should always come before profit. We carefully choose our projects with a commitment to bettering the world, constantly asking how we can make a positive impact.
Marketing Director
Sarah Thompson
Exceptional Website Development
Working with the team at COREXPAND on our new website was a seamless experience. They quickly grasped the essence of our brand and delivered a site that not only looks fantastic but functions perfectly for our needs. From the initial concept to the final product, their professionalism and creativity were outstanding. We look forward to collaborating on future projects!
CEO of Fresh
Jenny Wulace
Outstanding Branding Services
I approached COREXPAND to help rebrand our company, and they exceeded my expectations. Their team created a cohesive brand identity that truly represents our mission and values. The new logo and branding materials have been very well received by our clients. I highly recommend COREXPAND for anyone looking to elevate their brand.
Digital Marketing Manager
Emily Carter
Effective SEO Strategies
Our online presence has significantly improved thanks to the SEO services provided by COREXPAND. They conducted a thorough audit, identified key areas for improvement, and implemented strategies that boosted our search engine rankings. We've seen a notable increase in organic traffic and lead generation.
Social Media Coordinator
James Walker
Innovative Social Media Marketing
COREXPAND transformed our social media approach. They developed a tailored strategy that resonated with our target audience, resulting in increased engagement and follower growth. Their creativity and attention to detail have been instrumental in our social media success.
E-commerce Manager
Laura Bennett
Comprehensive E-commerce Solutions
Our e-commerce platform needed a complete overhaul, and COREXPAND delivered beyond our expectations. They designed and implemented a user-friendly site that has enhanced our customer experience and streamlined our operations. Sales have increased significantly since the launch.
Sales Director
David Harris
Targeted Email Marketing Campaigns
The email marketing campaigns crafted by COREXPAND have been incredibly effective. Their team understands our audience and creates compelling content that drives engagement and conversions. Our open rates and click-through rates have never been higher.
Content Manager
Olivia White
Strategic Content Creation
COREXPAND's content creation services have elevated our brand's voice. They produce high-quality, relevant content that resonates with our audience and supports our marketing goals. Their strategic approach to content has significantly boosted our online visibility and engagement.
AWWWARDS
CSS DESIGN AWARDS
WHAT & WHY
The only team of experts you need on your side.
Drive Hyper Growth
We're here to bust myths about eCommerce growth, break all norms and notions about the luxury, lifestyle and fashion industry with a data-backed, research-driven approach and push-back approach that is different from what you see in other agencies.
Our focus is to not just help you set up a store online. We want your brand to make an impactful impression on its audience and we go all out for you!
Human First Approach
To boost conversions, we approach strategy & implementation in a human first, user-centric manner – your customers deserve to be spoiled with mesmerizing experiences and highly-functional, yet flawlessly simple solutions. As a growth-driven team we strategize, create, innovate and market your business solely based on concrete data. Cause we hate assumptions. And we make you skip the guesswork too!
Branding X Marketing
We know how frustrating it is when your branding and marketing strategy are not synced. It's even worse when your website doesn't reflect what you stand for! Luckily, we have spent over a decade developing a methodology to scale online businesses the right way, prioritizing both at the same time.
Passion Driven
We're not here to tell you we're the best. What we are, is PASSIONATE. The Motif team is a bunch of passionate folks who want to make an impact in the eCommerce industry by working with your brand. Our passion-driven approach to eCommerce is what sets us apart. We go all the way to ensure your brand stands out and becomes the next benchmark for others to follow! We don't do cliches and we don't let you become one.
Good Isn't Enough
The Motif team exudes confidence in their pursuit of greatness. With unwavering dedication to excellence, mediocrity and good enough simply does not make the cut. The team is determined to push boundaries and achieve remarkable outcomes. The Motif team understands that nothing short of excellence will suffice, and nothing can stop them from achieving extraordinary success.
Believe In Long Term
DTC, Brands & eCommerce are constantly evolving, but we embrace and rise to the challenge of adapting to new trends and technology. Our team passionately learns and innovates to optimize, build and execute new things for the end users so that our partner brands can grow constantly. Our deep understanding of the industry luxury lifestyle, fashion and beauty industries guarantees that your brand will be at the forefront, receiving unrivaled levels of service continuously refined to meet and exceed current trends. We are excited to show you how partnering with Motif could crucially impacts the success of your business. Here we are looking for long term partnership cause we can understand the importance and value of real partnerships.
Meet the Team
A world of expertise at your fingertips. We bring together a diverse team of passionate professionals, each with unique skills and perspectives, to craft a brand strategy that resonates with your target audience.
Logan
Head of Operations
T-shaped marketer • Aspiring home cook • Slow runner
Lucy
Director of Email/SMS Marketing
Data aficionado • Social media guru • Avid skateboarder • Snack lover
Gordon
Associate Director of Growth
Data aficionado • Social media guru • Avid skateboarder • Snack lover
Doris
Director of Email/SMS Marketing
Spam eliminator • Trivia fanatic
Matt
Head of Operations
Social media specialist • Internet culture buff • Water filter wizard
Carolyn
Senior Manager, UGC & Affiliate
Professional support • Task manager • High energy • Video game enthusiast
Chloe
Senior Manager, UGC & Affiliate
Social media specialist • Internet culture buff • Water filter wizard
Alysha
Designer
Strategy-first designer • Jeep enthusiast • Iced coffee addict
Travis
Account Coordinator
Professional support • Task manager • High energy • Video game enthusiast
Jane
Growth Manager
Social media specialist • Internet culture buff • Water filter wizard
Lexie
Email Strategist
Email expert • Bunny mom • Carb lover
Mike
Senior Growth Manager
Paid media pro • Digital marketing geek • Mug collector • Christmas fan
Cathy
Senior Manager, UGC & Affiliate
Influencer expert • Relationship manager • Food critic • Packing pro
Gabe
Creative Strategist
Social media maven • Tennis lover • Food enthusiast
Yeline
Senior Growth Manager
Media expert • Google guru • Gym enthusiast • Dog mom
Hannah
Senior Growth Manager
Design expert • Art history enthusiast • Afraid of flying
Lenco
Growth Manager
Paid media specialist • Travel planner • Concert goer
Jake
Growth Manager
Conversion expert • Hockey fan
Grow
Email Copywriter
Design expert • Art history enthusiast • Afraid of flying
Liv
Senior Designer
Design expert • Art history enthusiast • Afraid of flying
Mackenzie
Senior Growth Manager
Strategist • Optimizer • Deadhead • Outdoor work enthusiast
Miguel
Video Editor
Content creator • Cinematography geek • Occasional DJ
Natalia
Creative Strategist
Social media pilot • Ad vibe artisan • Wine lover
Rhiannon
Account Manager
Communications captain • Slack enthusiast • Stress baker • Plant mom
Rick
Email Specialist
Email nerd • Crypto enthusiast
Tiffany
Senior Growth Manager
Social butterfly • Travel enthusiast • Mini-golf prodigy
Victoria
Account Manager
Notion wizard • Client relations architect • Kombucha brewer • Cozy game player
COREXPAND Specialties
Conversion-Focused Design
Optimized Messaging
Industry-Tested UX
Design & Brand
Credible, Quality Design that hooks users & wins immediate brand trust.
[ Our SPECIALTIES ]
Brand Alignment
Copywriting
Creative Direction
Digital Aesthetic Tune-up
Interface Design
Art Direction
Brand Strategy
User Experience
Friction-free UX & Intuitive Hierarchy to help users browse confidently.
[ Our SPECIALTIES ]
Site Architecture
Navigation Hierarchy
Cart Experience
On-Site Journey
Conversion-Design
Page Flow Optimization
Ground-Up Shopify Builds
Product Strategy
Clear, No-fluff Strategy to help users make a purchase decision faster.
[ Our SPECIALTIES ]
Product Positioning
Competitor Reviews
Strategic Roadmapping
Simplifying Value Props
Stakeholder Workshops
Pre & Post Purchase UX
In-Depth Analysis
[ Our SPECIALTIES ]
How We Think About Conversion
Instinct Drives Action
Data can't capture everything. First impressions are made in under a second. How are you making the most of that moment today?
Speed Matters
The internet is fast-paced and competitive. User expectations are higher than ever, and the competition is fierce.
Fresh Eyes
The more you know about a product, the harder it is to see it from a new perspective. We help you get that fresh view.
Challenge the Norm
Growth isn't a quick fix. You need to diversify, iterate, and experiment to meet changing expectations.